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search engine optimisation Preston

Search Engine Optimisation Preston

Your local seo experts in Preston

Website Design

Search Engine Optimisation

Digital Marketing

Your local Search Engine Optimisation experts in Preston, Lancashire. DLDWebDesign are committed to providing our clients the very best web design and search engine optimisation in the industry. We are self-taught search engine optimisation experts in Preston with the passion, experience and knowledge to help you gain higher rankings on google.

Start ranking-higher today.

Together we brainstorm creative web design ideas on how you want your website to look and present your company.

Send me a list of keywords you would like to be ranking for on google.

Together we brainstorm a plan, re-search your competitors and the most searched keywords relevant to your company.

I then begin creating your website keeping you updated every step of the way as well as brainstorming ideas together.

search engine optimisation Preston

Search Engine Optimisation Preston

Website Design that converts visitors into customers

My websites don't just look professional they convert visitors into customers by utilising the latest SEO trends.

"its not just about building a website for the user you have to build a website for the search engines" .

Search Engine Optimisation Preston

Search Engine Optimisation is the bridge between you and a potential customer searching for your services or products, SEO better known as Search Engine Optimisation is a set of practices used to increase your organic traffic. This can range from activities such as building landing pages, optimising website content for search engines, link building, keyword research, competitor research just to name a few.

As well as being your website design manager we work together as a team to help grow your website.

I optimise your websites pages on google frequently keeping your website up-to-date and at its peak performance.

We launch your website straight to the top of google search results generating you more traffic, leads and conversions.

search engine optimisation Preston

Search Engine Optimisation Preston

Website Design that advertises your business 24/7

Grow your business with a website that’s designed with your target audience in mind.

We don’t just build websites to look pretty, we build our websites with user experience and search engines in mind.

Search Engine Optimisation Preston

Website design created to convert visitors into customers by utilising the latest search engine optimisation  trends with a modern twist, we have been in the web design industry for years helping business owners throughout the UK succeed online, your website is your best salesman promoting your business around the clock 365 days a year in and year out.

Web Design

search engine optimisation Preston

With creative website design I help business owners generate more traffic online leading to more customers through their website.

SEO

search engine optimisation Preston

Search engine optimisation is the bridge between your website and a potential customer that needs your service, I help position your business in top tier ranks on google helping drive more traffic.

Digital Marketing

search engine optimisation Preston

Facebook and Instagram Ads and content creation is a great way to promote your website and services, with creative graphic design we can make this process simple for our clients.

search engine optimisation Preston

Search Engine Optimisation Preston

Be there when your customers need you with a professional website design!

If your business does not exist online you’re simply missing out, your potential customers won’t be able to find you when searching for your service or products make sure that not only do you appear in search results but you stand out from the crowd with a professional branded business website.

Want to rank higher with search engine optimisation?

We help  business owners appear in top tier positions on google through web design and search engine optimisation.

Our goal is not only to build you an amazing website but to build you a long term business tool designed to generate your business consistent customer’s year in year out.

We work closely with pioneers in the website design industry ensuring we utilise the latest tools and trends in the creative space.

Over the years we have mastered the art of search engine optimisation which is the process used in order to get your website ranking on google for keywords relating to your business.

search engine optimisation Preston

Grow your business with a new website.

Having a new website can help you grow your business in many ways, from gaining new customers to showcasing your work, your website is your best salesman.

Advertising your business around the clock year in year out you can be rest assured your website is earning its keep.

We don’t just build websites we build pioneering business tools designed to help you scale your business online.

Automate your lead generation system with we bespoke website designed around your business requirements.

search engine optimisation Preston

How to get started

Give your business the online presence it deserves with a bespoke branded website.

Drop me a quick message about your web design project, make sure to be as informative as possible so I can provide you the most accurate quote.

Once we have established your goals we will create a custom web design plan catering to your needs and requirements.

I then get to work creating your website leaving you to focus on your business, keeping you updated of your websites progress at each stage.

search engine optimisation Preston

Search Engine Optimisation Preston

We help business owners in grow their business with search engine optimisation.
Your website is the bridge between you and potential customers that are searching for your services online, Be there for your customers at the right time with the power of website design and seo (search engine optimisation).

Search Engine Optimisation Preston

With our knowledge and experience in web design and search engine optimisation we are able to serve clients in multiple industries and niches, from small business websites to large ecommerce online stores we have a package suitable for every project both big and small.

So you’re a business owner and you’re looking for a new website and you’ve came across us why?

That’s because you’ve searched they keyword “Search Engine Optimisation Preston”  and we appear on the 1st page of google.

That’s because at DLDWebDesign We practice what we preach SEO!

search engine optimisation Preston

SEO better known as search engine optimisation is the bridge between you and a potential customer that’s looking for your services or products.

To put things into a simpler perspective let’s say I have a leak in my roof and I need it repairing as soon as possible.

I’m heading straight to google and typing in “roof repair specialist” or “roofing company near me”

This is known as a keyword or search term; in this case we would build a series of pages dedicated to dominating those keywords or search terms ensuring we have the best chance at conquering 1st page.

 

search engine optimisation Preston

Local Search Engine Optimisation Preston

Local Search Engine Optimisation is a more defined seo strategy that focuses on ranking website pages for keywords relating to your business, services or products in local areas you want to rank for. For example, if I was a roofer in London I would want my website to rank on google for “roof repairs London” this is an example of local seo. As well as targeting local search we get your website ranking on the google map packs through Google My Business seo although this process is a separate entity from your website it’s still mandatory if you want to appear in the Google map pack results.

Search Engine Optimisation Preston: Keyword Research

Keyword research is the most fundamental part of any search engine optimisation campaign but with so many keywords out there to choose from how do you know what keywords can you actually rank for and will bring you the most relevant traffic? We use the latest seo tools in the industry such as SemRush and Ubersuggest to determine what keywords are worth going after first.

Each keyword has its own competition and its own domain authority score, a website with an authority score of 6 will have a very difficult time ranking for a keyword with the domain authority of 35 this is why keyword research is vital for the success of your seo campaign.
So why is the domain authority higher for certain keywords?

Simply because the keyword being searched has a higher search volume so it’s a much more competitive space to rank however the keyword with the lower domain authority has a lower search volume but and less competitive so you have better chance at competing for that top spot.
As you begin conquering top positions on google for less competitive keywords your domain authority will increase as you go allowing you to then target the more competitive keywords.
 

Search Engine Optimisation Preston: Google Analytics 

Google Analytics is web analytics service by google that tracks and reports website traffic,
It will give you a detailed overview in a pie chart showing you where your traffic is coming from may it be organic search, direct search, social media and more.

You can get a good understanding of your current target audience by going through your “queries” in google analytics this will show you what keywords and search terms you’re already appearing for on google and is a great place to get started. 
 

Search Engine Optimisation Preston: Landing Pages

So you’ve heard the term landing pages but don’t quite know how they work well let me explain, Landing pages are built for a specific purpose.

Landing pages are not a part of your websites menu but work in the background.

For example, if you were a roofer in London and wanted to target the keyword “roof repairs London” we would build a landing page or a series of landing pages targeting that particular keyword or keyword group which would give that page the best chance of ranking for that keyword given the fact that the whole page is based around that particular topic.

Search Engine Optimisation: Reverse Engineer Success

We live by the phrase reverse engineer success in order to be the best you have to beat the best.

So if you want to rank on that top spot on google the best place to get started is by reverse engineering those who are already ranking first and take note of what Is working for them, why it’s working for them, and how you can implement that into your strategy to dominate the industry.
Take a look at what your competitors are doing and do one better it’s that simple.

If your competitors have a landing page that ranks first on google and it that two thousand words of text you better create a page that has three thousand words of text and make it better content.
Same rules apply to images, videos and keyword density.

Search Engine Optimisation Preston: Link Building

There are many forms of link building form internal links, external links, follow links no follow links it can all sound confusing but we are here to simplify the technical jargon into an understandable language.

Internal links are links from one of your websites pages to another page on your website. External links and links from your website to another website.

Do follow links and don’t follow links what’s the difference?

Do follow links passes page ranking signals and can help page rankings, no follow links are the opposite and do not count towards your page rank. 

Search Engine Optimisation Preston: Blog SEO

So you’ve spent hours creating a perfect blog post but it’s not ranking in the search results?

It’s often not down to the content on your blog but the correct keyword placement and optimisation. Make sure to include the keyword you want to rank for in the title of your blog post and throughout your content. Whenever you’re creating content for your website or blog you have to create it with the keyword you want to rank for and create good content that your audience is looking for.

A good place to get good content ideas for your blog is Answer the Public owned by Ubersuggest this will give you a list of topics to get your mind working and understanding what kind of content you should create for your blog that will provide your audience with the most value

Search Engine Optimisation Preston: On-Page SEO

If you’ve been looking into seo you have most likely heard the phrase on page vs off page seo so what is the difference in this segment we will cover on page seo.

On page seo is referring to strategies and techniques you can use to impact your websites position the search results by optimising website pages and content.

An example of on page seo is a combination of things like the url structure is the keyword you want to rank for in your url structure?
Also is the keyword you want to rank for incorporated throughout the website page?

As simple as it sounds you must include the keywords or keyword group on the particular page you want to rank for that search term.
Meta titles and descriptions? Have you included the keyword or search term in your meta titles and descriptions? This will all work towards increased rankings for on page seo. 

Search Engine Optimisation Preston: Off-Page SEO

So know you know about on page seo lets learn about off page seo.

In this segment we will cover off page seo,

Off page seo is very different to on page seo because it’s not your website your focusing on for this.
off page seo is other strategies that you should implement on other places your business exists online, from social media business pages, business listings and more.

You’ve probably heard the term NAP name address phone; this is standard protocol for a strong off page seo structure.
Meaning every business page, social media, business listing and just about anywhere your business exists online you should make sure your NAP is matching.

search engine optimisation Preston

Search Engine Optimisation Preston

We live and breathe web design No really! We do.

We love building websites but that’s not all we do.

As well as specialising in web design we are also experienced in social media, content creation, search engine optimisation, and pay per click advertising.

DLDWebDesign is like your very own digital Swiss army knife.
We are always sharpening the sword and utilising the latest tools and technologies to keep you a step ahead of your competition. 

 

SEO Packages

We know every business is different, we have a range of services suitable for all businesses no matter what stage your at!

Small Business SEO

This package is best suited to smaller businesses.

  • Detailed Analysis

  • Keyword Research

  • Google Analytics

  • Google Search Console

  • Google My Business

  • Competitor Research

  • 8 Keywords Per Month

  • Position Tracking

  • Monthly Reports

(this is a separate service and is recurring monthly)

£75 Per Week

Want to know more about this package? drop us a quick message and schedule a call with us!

Large Business SEO

This package is best suited to large businesses.

  • Detailed Analysis

  • Keyword Research

  • Google Analytics

  • Google Search Console

  • Google My Business

  • Competitor Research

  • 16 Keywords Per Month

  • 4 Landing Pages Monthly

  • Position Tracking

  • Monthly Reports

(this is a separate service and is recurring monthly)

£125 Per Week

Want to know more about this package? drop us a quick message and schedule a call with us!

E-Commerce SEO

This package is best suited to online stores.

  • Detailed Analysis

  • Keyword Research

  • Google Analytics

  • Google Search Console

  • Google My Business

  • Competitor Research

  • Product Page SEO

  • Product Rich Results

  • 32 Keywords Per Month

  • 8 Landing Pages Monthly

  • Position Tracking

  • Monthly Reports

(this is a separate service and is recurring monthly)

£200 per week

Want to know more about this package? drop us a quick message and schedule a call with us!

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